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When Acting Brands Change

Updated: Feb 18, 2021


So you know your brand is the umbrella under which all the types you can play live, right?

[If the whole actor brand thing is a mystery to you, I have free training for you right here. You’re welcome.]

I’ve always said that your brand doesn’t really shift that much. The pole that holds up that brand umbrella may shift and the fabric of the umbrella may re-center, meaning that some of the types that are currently at the edges of your brand may feel less fringe-y and more the core of how you are cast. But in general, your brand is your brand is your brand.


There are a few key events in our lives that create a brand shift..."


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